On March 21, 2025, Uhuru Park in Nairobi transformed into a vibrant hub of celebration as thousands of Kenyans gathered for an extraordinary 18-hour concert, honoring the 18th anniversary of the revolutionary mobile money service, M-PESA. This wasn't merely a birthday party; it was a heartfelt tribute to the profound impact M-PESA has had on the lives of millions, marking a pivotal moment in Kenya's cultural and economic landscape.
As the sun set, the park buzzed with anticipation, setting the stage for an unforgettable night. Safaricom's CEO, Dr. Peter Ndegwa, set the tone with a heartfelt address, expressing gratitude to the millions who embraced M-PESA. "This concert is our way of celebrating the profound impact M-PESA has had on the lives of Kenyans," he declared, resonating deeply with the crowd.
The concert boasted an electrifying lineup, featuring over 18 of Kenya's top DJs and a dynamic roster of emcees. DJs like Grauchi, Kalonje, and Euphoric kept the energy high, ensuring the dance floor remained packed throughout the night. Interspersed between the musical acts were compelling narratives showcasing M-PESA's journey, from its humble beginnings to its current status as a cornerstone of Kenya's economic infrastructure.
Emcees like MC Kibunja and Kwambox added comedic flair, engaging the audience with witty banter and creating moments of genuine connection. Beyond the music, attendees experienced a vibrant showcase of Kenyan culture, including dance-offs, art displays, and local cuisine tasting stations. Pop-up stalls highlighted the creativity of local artisans, featuring handmade crafts, jewelry, and fashion.
As night deepened, the concert underscored M-PESA's transformative role in financial inclusion. With over 28 million customers, M-PESA has revolutionized how Kenyans conduct financial transactions, empowering small businesses and facilitating seamless money transfers across the country. Attendees shared personal stories of how M-PESA had simplified their lives, strengthening social bonds and fostering a sense of community.
The 18-hour marathon culminated in an explosive performance by a beloved Kenyan musical icon, uniting the crowd in a final burst of celebration. Safaricom announced that this concert was the beginning of a year-long series of events to engage and thank its customers.
Dr. Ndegwa reiterated that Safaricom is more than just a telecommunications company; it is a catalyst for innovation, empowerment, and progress. As attendees left Uhuru Park, they carried a renewed sense of purpose, ready to leverage M-PESA's tools to transform their lives and contribute to the nation's growth. The night was a testament to M-PESA's enduring legacy and a celebration of Kenya's vibrant spirit. Here’s to many more milestones to come!