Elfyn Evans's Safari Triumph and the Shadow of Exclusion: Kenya's Rally Diversity Deficit

Explore Elfyn Evans's historic win at the 2024 Kenya Safari Rally and the concerning lack of Black drivers in the event. Learn about the challenges faced by local talent and the urgent need for greater inclusivity in Kenyan motorsport.

Pauline Afande
April 2, 2025
Welsh driver Elfyn Evans's recent victory at the WRC Safari Rally marked a historic moment, becoming the first British winner in 23 years. However, amidst the celebration, a crucial issue surfaced: the glaring absence of Black drivers, particularly from Kenya, in an event deeply ingrained in the region's motorsport culture.
Elfyn Evans's Historic Victory:
Navigating with co-driver Scott Martin, Evans secured his second consecutive win in the World Rally Championship, piloting the Toyota Gazoo Racing GR Yaris Rally1. His victory, marked by four stage wins and a decisive performance on the Wolf Power Stage at Hell’s Gate, echoed the triumph of the late Colin McRae and Nicky Grist in 2002. Evans's commanding lead of 1 minute and 54.4 seconds, coupled with strategic pacing, allowed him to capitalize on the misfortunes of rivals like Ott Tanak, who faced car troubles.
The Absence of Black Drivers:
While Evans's victory reignited fervor for the Safari Rally, the absence of Black competitors, especially Kenyan drivers, cast a shadow over the event. This starkly highlighted the need for greater inclusivity in a sport celebrated for its diversity.
Local Hero: Carl Tundo's Performance:
Local rally legend Carl "Flash" Tundo, a five-time non-WRC winner, valiantly competed, finishing 15th overall in his Ford Fiesta Rally 2. His performance, however, reflects a broader trend of underrepresentation for Black racers on the international stage, particularly in their homeland.
The Need for Inclusivity in Kenyan Motorsport:
The WRC Safari Rally, known for its challenging terrain and rich motorsport history, ironically lacks significant Kenyan participation. This highlights the urgent need for broader inclusivity and greater opportunities for local talent. The challenges faced by Kenyan drivers in competing at such a high level are substantial, with barriers historically hindering Black drivers, especially women and those from lower economic backgrounds.
Recommendations for Change:
To address this disparity, rally teams and event organizers must commit to fostering inclusive environments. This includes investing in grassroots programs, scouting local talent, and creating pathways for diverse drivers to emerge. There is a palpable passion for motorsport in Kenya, evident in the enthusiastic support of local fans. Robust initiatives are needed to tap into the untapped talent pool and create a future where diverse voices are heard on the racetrack.
While Elfyn Evans's victory is commendable, it should serve as a catalyst for change. The roar of engines in Kenya should echo the voices of all who dare to race. By implementing inclusive strategies and investing in local talent, the motorsport community can ensure that the Safari Rally truly reflects the vibrant tapestry of diversity within Kenya and beyond.

About the Author

Pauline Afande

Pauline Afande

Pauline officially launched Kush Concert Series in 2023, after half a decade of working as a manager. She's KCS’s proud COO, the company's Chief Operating Officer.

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