Ayra Starr Shines Bright: First African Artist to Land Latin Diamond Certification

Ayra Starr has shattered records, becoming the first African artist to achieve a Latin Diamond certification for her hit "Santa." This article celebrates her groundbreaking milestone, explores her audacious global vision for Grammys and Super Bowl stages, and highlights how she's redefining African excellence through authenticity.

Brenda Ochieng'
July 21, 2025

Ayra Starr At the Met Gala - Credit: Getty Images

At a mere 23 years old, Nigerian Afropop sensation Ayra Starr is orchestrating a seismic shift in global music. The Mavin Records star has just etched her name into history books, becoming the first African artist to receive a Latin Diamond certification for her fiery collaboration, "Santa," alongside Rvssian and Rauw Alejandro. With over 35 million streams officially certified by the RIAA, this monumental achievement places Ayra Starr in an elite league, joining fellow Nigerian superstar Rema as one of the few Africans with Latin-certified hits. For Ayra, however, this isn't a destination—it's merely the launchpad for an even grander vision.
Ayra Starr’s ambitions are unapologetically global. "I want to do my own Super Bowl," she boldly declared in a recent conversation with eTalk.
This is a confident blueprint for her legacy. With her eyes firmly fixed on accumulating multiple Grammy Awards, conquering the Billboard Hot 100 with a No. 1 hit, and even headlining the iconic Super Bowl halftime show, Ayra is meticulously mapping out her future with unwavering conviction. Her current cosmic momentum, which saw her dominate Nigerian airwaves with the breakout "19 & Dangerous" album and the viral sensation "Rush" (earning her a 2024 Grammy nomination), is now charting deeper into Latin America, Asia, and beyond. She's already planning a global tour, with a significant focus on Asia, and envisions a comprehensive lifestyle empire encompassing beauty, fashion, and skincare within two decades.

About the Author

Brenda Ochieng'

Brenda Ochieng'

Brenda Ochieng' is a passionate storyteller and film enthusiast. With a background in film and video production and she brings a unique blend of creativity and technical expertise to her work. As a dedicated blogger, Brenda loves sharing insights on production techniques, blogging, and the art of storytelling. She is also a skilled editor and communicator, bringing a fresh perspective to her writing. Join Brenda as she delves into the captivating world of entertainment and news, sharing her knowledge and passion with you.

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